Event Details
Professor Kim is professor of strategy at INSEAD and co-director of the INSEAD Blue Ocean Strategy Institute in Fontainebleau, France. Along with Professor Renée Mauborgne, he is the author of the over-4-million-copy global bestseller Blue Ocean Strategy. Together again they have just released a new book Beyond Disruption: Innovate and Achieve Growth without Displacing Industries, Companies, or Jobs.
To date, teaching materials from Blue Ocean Strategy and its follow-up Blue Ocean Shift have been adopted by more than 2,800 universities across the globe. And in 2022, Harvard Business Review selected Blue Ocean Strategy as one of the most influential and innovative texts of the last 100 years. So I am excited to be able to spend an hour in Professor Kim's company to explore the highlights of his research, and how his they can be applied to our members' businesses.
I hope you will be able to attend this special EICN webinar, which will take place on Thursday 3 August at 9am Joburg, 11am Dubai, 3pm Singapore/KL/China and 4pm Tokyo and Seoul.
Please note that this event is limited to senior-level executives and per invitation only. If you are not an existing member of The Economist Intelligence Corporate Network, but would like to learn how you can attend our events, please contact us.