Retail industry is among the hardest hit by the coronavirus pandemic worldwide, but in Korea it has been doing exceptionally well with retail sales rising year-on-year for the last three months in a row. E-commerce is the main driver of the growth and there is a surge in demand for particular categories of goods. The way in which people are consuming products and services is also changing rapidly exacerbated by the development of digital technologies that is only accelerating.
What are the implications of the covid-19 to the retail industry in Korea and will the retail sales continue to keep up in this challenging environment? How does the customer behavior change in the times of pandemic and will this stay relevant after the crisis is over? What are the opportunities for companies operating under the new normal of social distancing measures?
Join us on September 24 at 8:00am-9:15am as we discuss the latest consumer trends in Korea and explore the future of the retail industry.
Please note that this event is limited to senior-level executives and per invitation only. If you are not an existing member of The Economist Corporate Network, but would like to learn how you can attend our events, please contact us.