With over 35 years’ experience teaching, consulting, and researching in the fields of marketing and international strategy in Asia, Europe, and Latin America, Professor Dominique T...
Executive Insight is a quarterly summary filled with in-depth data and analysis relevant for our Beijing, Shanghai, and Hong Kong networks, as well as an overall regional view to a...
When foreign companies initially entered Asian markets, it was believed that exposure to foreign brands and consumption habits would transform Asia. However, operating in Asia has ...
China's industrial structure, comparative advantage and business environment have changed substantially. MNCs operating in the market are facing new challenges every day. Most of M...
Innovation always seems shrouded in a mysterious veil, intertwined with unconventional inspirations and often born within moments of rapid change. It defies easy classification and...